In 2015 72andSunny LA and Amsterdam helped Google to show the world the power of their app. From translations to conversions and search, the app gives you all the information of Google with a tap and your voice. So for every country we searched real user generated videos to be used in our ads. And then we wrote the scripts around them.
My role was Freelance Senior Copywriter. Agency: 72andSunny Amsterdam, Executive Creative Director: Carlo Cavallone, Creative Director: Gregg Clampffer